Below are answers to some of the most frequently asked questions about app-ads.txt.
Expand all Collapse allA developer website lets your users learn more about your apps and other content. It’s linked from your store listings in Google Play or the App Store.
For apps in the App Store, add your developer website in the marketing URL field.
To add your developer website in your app store listing:
- For Google Play: Add the website URL in the contact information of your app listing:
- Sign in to your Play Console.
- Select an app.
- On the left menu, click Store presence, then Store listing.
- Scroll to Contact Details.
- Add your developer website URL.
- For Apple App Store: Add your developer website in the marketing URL field of your store listing.
If you add or update a developer website within your app listing in Google Play, allow up to 24 hours for AdMob to detect these changes.
It can take 24 hours for AdMob to crawl and verify your app-ads.txt files. Wait at least 24 hours for the app-ads.txt status to update.
If you've recently updated your developer website on the Play Store or the App Store, it may take longer to verify your app's app-ads.txt file. Wait one week before seeking additional help.
If your approved app has had only limited ad requests over the last 7 days, then the status of the app-ads.txt file might not appear in your account. Unless there is a warning notification in the app-ads.txt status in your account, then you have no app-ads.txt issues.
The crawler may be accessing a website's subdomain. Learn more about the different subdomains that the crawlers may be accessing.
This is a sign that app-ads.txt is working correctly to protect you against ad fraud. Keep in mind, ad sources that have adopted app-ads.txt are only buying inventory on apps that have a verified app-ads.txt file.
Implementing an app-ads.txt file helps ensure your app ad inventory is only sold through channels you’ve identified as authorized. This gives you more control over who’s allowed to sell ads on your app and helps prevent counterfeit inventory from being presented to advertisers.